Year-End Is Here For Nonprofits

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IT’S HERE. The long-awaited, anticipated, and even dreaded season nonprofits call “Year-End.” Network for Good, which collects donations for more than 40,000 charities, reports that 30 percent of the donations … Read More

Thought Leadership, Good or Bad? (Podcast)

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This week we talk about thought leadership – inspired by the blog post: Becoming A Thought Leader: Is It Worth The Effort? If thought leadership really requires “new value and thought in … Read More

The Experience Matters


Your customers interact with you in a myriad of ways every day. They come into your brick and mortar store (if you have one). They read a blog post you … Read More

Get Closer To Your Work

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Earlier this year Boeing opened a new building. Well, not exactly. They built a building within a building on their Everett Campus. The idea was to move the design team … Read More

5 ways to build your business plan from the ground up


We’ve found these 5 items to be the key components to building an effective, working business plan.  We’ll even let you in on a secret – only one of these steps … Read More

We have a problem.


At A Brave New we call ourselves problem-centric. But what does that mean? Why would we focus on problems?  That’s so negative.  Shouldn’t we focus on solutions? That’s precisely our … Read More

Measuring Success. Better.


Marketing and advertising. These two words often cause winces and groans. Both from consumers and businesses. Consumers groan because they’re tired of being sold things they don’t want. They want … Read More